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Petday

petday.ru

Заказчик

Интернет-магазин Petday — магазин товаров для животных с большим ассортиментом и приятными ценами.

  • 5 061 SKU
  • 80% клиентов становятся постоянными покупателями
  • 200+ cамых популярных брендов товаров для животных

Задача

Создать онлайн-магазин зоотоваров.

Дизайн

Мы разработали удобную и красивую дизайн-концепцию онлайн-магазина товаров для животных с возможностью оформления периодической подписки на заказы.

Главная страница

Petday — магазин низких цен, поэтому на первой странице сайта мы постарались уделить как можно больше внимания активным акциям, выгодным и рекомендуемым товарам, а также ключевым брендам.

Удобная карточка товара

Особенность зоотоваров — разные фасовки кормов и разные размеры одежды. Мы нашли решение, которое показывает сразу весь размерный ряд и при этом не увеличивает карточку.

Каталог

В интернет-магазине Petday 50% товаров продается со скидкой. Поэтому мы намеренно не стали акцентировать внимание на акционных товарах, чтобы не превратить страницы выдачи в визуальную «кашу».

Подписка на заказ

Для постоянных посетителей сайта мы реализовали новую удобную функцию — подписку на заказ. Она помогает вовремя вспомнить о заканчивающемся корме и сэкономить время на подборе товаров.

Страница товара

Чаще всего при первом посещении покупатель попадает на сайт через карточку товара, поэтому мы сделали её максимально удобной и информативной.

Адаптивная версия

Мы учли особенности мобильной и планшетной версий, чтобы сделать их интерфейс таким же удобным как и основную версию.

Результат

В сжатые сроки мы создали дизайн-концепцию, разработали систему подписки и запустили сайт с нуля.

Участвовали

Управление
Тамара Сорокина Сергей Мелихов
Дизайн
Мария Галеева Анастасия Епишина
Фронтенд
Мария Извекова Дмитрий Киценко Василий Лавриненко
Бекенд
Александр Нестеров Сергей Зарницкий Евгений Береза Наталия Голубкова Роман Спирин
Тестирование
Анна Некрасова
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